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(865) 282-2399    [email protected]    404 South Roan Street | Johnson City, TN 37604

MARKETING STRATEGY

Meet The Team: Ryan

By Ryan Murr | Feb 9, 2021

Hi 👋. I am Ryan, the Website and Graphic Designer here at The Social Brand. I handle everything regarding websites, including building, optimizing, and maintaining, to building brand assets, like logos and various printwork, for small businesses. I help ensure that other small businesses are building a digital presence that truly works for them, rather…

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Meet The Team: Ashley

By Ashley Babaa | Jan 28, 2021

Meet Ashley. Hello everyone! I am the Project Manager here at The Social Brand. I am in charge of handling day-to-day projects, scheduling and communicating with clients, and ensuring everyone involved has the resources they need to complete the project in a timely manner. I have a background in accounting, bookkeeping, customer service, real estate,…

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BIG Business Failures in History & How You Can Learn From Them

By Victory Harbin | Jan 19, 2021

Have you heard the name Henry Ford before? And J.K. Rowling? What about Walt Disney? These iconic figures all have something in common, they have failed. Big time. Today, Henry Ford is known as the man who revolutionized the transportation industry. His most successful car was the Model T, and the Ford Motor Company was…

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Keep Your Medical Social Media, um, Social!

By Victory Harbin | Dec 29, 2020

Your days are full of patients, busy to-do lists, managing staff members and more. The last thing you want to be thinking about is social media. What if I told you that social media isn’t as scary and overwhelming as it feels like it is?  What if I told you that social media could be…

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10 Ways To Market Your Business This Holiday Season

By Victory Harbin | Nov 25, 2020

Here at The Social Brand we are getting ready for the holidays. We figured you are too, because they are coming, COVID or not! We knew you could use some easy, last minute ideas to keep your brand bright and fresh in spite of all the competition, so here goes. Gifts: What simple memento can…

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7 Ways to Use Small Business Saturday to Promote Your Small Business

By Victory Harbin | Nov 15, 2020

Here at The Social Brand, Small Business Saturday is one of our all-time favoriiite holidays… cause we kiiiinda love small businesses. With there being just two business weeks until our favorite holiday, we wanted to give you some great ideas to utilize this amazing holiday to promote your amazing small business! 1. American Express Resources…

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9 Reasons Why We Avoid Stock Photos

By Victory Harbin | Mar 20, 2020

Using stock photos is common practice in web building today. At The Social Brand, we’ve gone against the flow a bit and we actually don’t use stock pictures for any project.  Stock photos tend to be cheaper in web projects, they’re easier (because you don’t have to get in front of a camera) and that’s…

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The Cycle of Promoting Your Business

By Victory Harbin | Mar 6, 2020

At The Social Brand, we know that there are two parts of promoting your business – branding and marketing. We guide all businesses to start with their branding efforts and once they have a strong branding foundation, then it’s time to move into marketing.  It’s very important that you understand what these things are so…

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Writing a Mission Statement (that Doesn’t Suck)

By Victory Harbin | Feb 28, 2020

At The Social Brand, when we begin working with a new client one of the first things we ask for is their mission statement. Most of the time I get one of the following responses: Deer in the headlights look, then they hang their head and say “Oh I knew you were going to ask me…

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